What are Tour de Force CRM & SFA's Goals?

 

Are you asking these 3 Questions

1. Why Should my Company Implement a CRM/SFA?

2. Why they should add yet another software application to their current mix?

3. Why should they add a Sales Force Automation Solution when they are already happy with their current business/ERP system.

 

Start by taking a look at the prevailing situation at many companies:

 

The Common Starting Point: Islands of Data

The graphic above illustrates a problem many businesses have in common. As companies attempt to implement a sales strategy, they chase after more and more technologies that they hope will help them better manage their data. The results are "islands" (or "silos") of data, each separate from the other.

 

What's the big deal?

In sales, building quality relationships with customers is heavily dependent on managing and delivering on expectations. This means not only managing expectations that you set, but managing the expectations that any other person at your company may have set in the mind of the customer.

With this idea in mind, it is easy to see why having many separate sources of data is incredibly dangerous in sales: how are you, or any person at your company to know what promises have been made to your customers and prospects?

 

The Tour de Force CRM/SFA Goal

Eliminating islands of data completely will never happen, as long as new software and data technologies are introduced. The key is connecting the islands/silos so that data is never stranded in a place where any given salesperson, customer service representative, or manager cannot easily access it.

Where does Tour de Force fit?

 

1. Tour de Force CRM & SFA ends the need for individual sales people to maintain their own data in various databases and spreadsheets.
2. Tour de Force CRM & SFA acts as a buffer between your company's data sources. Since Tour de Force works inside of Microsoft Outlook, stores data within Microsoft Exchange, and can communicate with your business system, virtually any relevant customer information can be found within Microsoft Outlook.
3. Tour de Force greatly increases the visibility of information buried within your business system, allowing managers to measure performance on a daily basis instead of a weekly or monthly basis.

 

That's not all..

The purpose of this page is to clarify Tour de Force 's role in improving the communications at your company, and how Tour de Force relates to your existing business system. Below is a list of actual features, such as Account Management, Opportunity Management, Sales Activity Management, etc, along with the Add-On Modules.