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Outlook® based Customer Relationship Management - Sales Force Automation
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CRM & Sales Force Strategy

6 Reasons To Adopt a CRM Adopting Process What is CRM? What is Sales Force? What is ERP? CRM for Industries Enabling Tools for CRM Key Functional Areas of CRM CRM and Sales Force Goal Selecting the Best Solution Guarantee CRM Success


Customer Relationship Management is the strategy that defines how you and your organization will manage the life cycle of a customer relationship.

4 Steps to Adopting a CRM Strategy

by: Tour de Force CRM/SFA

 

  1. Identify all areas of your business that touch the Customer.

  2. Identify all of the business processes that manage the touch points with the Customer.

  3. Select the appropriate enabling tools that will allow the business processes that impact the customer to be managed in the most efficient manner.

  4. Document the business processes and train the users on the utilization of the enabling tools in order to maximize the efficiency of managing the customer relationship.